Kahn operates his own promotion: “Club benefit”

Oliver Kahn during a Bordeaux visit on February 21st

The former Bayern boss and goalkeeper is interested in starting Bordeaux.

Oliver Kahn runs his own promotion on the way back to football. “When there is talk of an entry into Girondins de Bordeaux on my part, the comparison with David Beckham and Inter Miami, Ronaldo at Real Valladolid or from Kylian MbappĂ© at the French second division team Caen,” wrote the former Bayern boss in his column at Sports Illustrated Germany and emphasized: ” the charisma, the network and football expertise, but also from the great attention and reach that a well-known football personality brings. “

With a superstar like Beckham, Ronaldo, MbappĂ© or Kahn, an association is “attractive for new fans, potential sponsors and players. This creates a buzz-and this works especially for smaller or more unknown clubs that want to make a name for themselves on the world stage of football,” said the 55-year-old.

Kahn was initially flashed with the deeply fallen French ex-champion, who was criminalized into the 4th division. The clubs benefited from one like him, he said.

“The testimonial effect paired with football understanding can also attract potential investors who can help clubs from the lower European top leagues to get up again,” wrote Kahn. But this path needs time.

And one like him? “I always had a lot of fun developing things in the long term. That’s why I look at clubs with my partners that we can support professionally in this way.”

He sees the “reflective dislike” towards investors “rather skeptical”, although their bad image is no coincidence. “Most underestimate how much special expertise it requires to successfully develop a football club.” Therefore, it would be obvious that ex-professionals “appear more and more directly as the owner and no longer as an employee in a football club”.

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